Overview
| Reference No |
TGS-2020001495
|
| Part of |
-
|
| Duration |
3 days
|
| Course Time |
9am - 5pm |
| Enquiry |
Please email ask-iss@nus.edu.sg for more details.
|
Note: Please bring your laptop (Mac or Windows) to the course as you will be doing website evaluation and hands on prototyping workshops.
This 3-day introductory course focuses on the principles and techniques in the design of good user experience in software applications. It traverses through the requirement, analysis, design and validation phases of the user experience design life cycle with emphasis on building empathy with users. Case scenarios, examples, exercises and workshops will be used throughout the digital user experience design course for participants to individually experience and reflect on what is good and bad UX design.
What is User Experience (UX) Design?
Designing for applications is about more than just usability. It is also about how well a particular application is able to relate, interact and serve for a meaningful experience. Good user experience encourages a higher engagement rate and sustained use of the applications. It also renders a beneficial experience for the user, which can lead to an increase in productivity. Bad user experience often leads to a myriad of issues and arguably one of the most damaging, is to the organisation’s or company’s image.
What is User Interface (UI) Design and How Does it Relate to UX?
While user experience (UX) focuses on how an application works and feels across the entire user journey, user interface (UI) design brings that experience to life through visual and interactive elements such as layout, colours, typography, and navigation. Together, UX and UI ensure that applications are not only intuitive and meaningful to use, but also engaging and effective in supporting user needs.
Why This User Experience Design Course?
As organisations in Singapore place greater emphasis on digital experiences, the demand for UX professionals who can design intuitive and engaging applications continues to grow. Through a hands-on, practice-based approach, you will learn how to understand user needs and translate them into effective UX and UI designs that can be applied in real-world contexts.
This digital user experience design course is part of the Digital Innovation & Design Series offered by NUS-ISS.