NICF- Product Thinking for Organisations

Overview

Project managers are focused on completing a project and handing-off to operations. Product managers, on the other hand, need to continually evolve the product and grow market share.

In a fast changing IT landscape accelerated by disruptive technologies, technology driven products and services are impacting the way business is run. The typical project model alone is unable to support these new developments. Organisations need to  adopt and adapt a product thinking mindset for the business to survive. Project managers and IT professionals would need product thinking concepts and techniques to bridge the gap and stay relevant.

This 2-day course is targeted for professionals who want to learn about and apply product thinking concepts, processes and tools in delivering systems, services or products for the business or for the internal organisation and teams.

This course is part of the Product & Project Management Series offered by NUS-ISS.

You will earn 8.5 PDUs (Technical: 4, Strategic: 4.5) upon successful completion of this course. For the purpose of PDU reporting, the ISS PMI® REP Provider Number is “2339”.


Upcoming Classes

Class 1 27 May 2019 to 28 May 2019 (Full Time)

Duration: 2 days

Time:
09:00am to 05:00pm

Class 2 02 Sep 2019 to 03 Sep 2019 (Full Time)

Duration: 2 days

Time:
09:00am to 05:00pm

Class 3 16 Jan 2020 to 17 Jan 2020 (Full Time)

Duration: 2 days

Time:
09:00am to 05:00pm



Key Takeaways

At the end of the course, the participants will be able to: 
  • Learn to identify and apply suitable techniques, processes and tools in product thinking for the participants environment, with a focus on digital enablers for the product
  • Learn to define digital product processes
  • Learn how to lead and manage product development teams
 



Who Should Attend

The target course participants are primarily for Product Owners, Programme Managers, Project Managers and IT Managers who are keen to develop product management skills in terms of team leadership, product-thinking mindset, and techniques and process design needed to support product management and innovation. In addition, business/project stakeholders such as business executives/managers, Marketing/Sales, and PMO with responsibilities and/or an active interest in design and implementation of business transformation towards a product-centric and product-thinking culture.

It is applicable for professionals engaged in the following areas.
  • Product ,Programme and Project  Management
  • Leading product development team
  • PMO functions- defining processes in product team organization 
Pre-requisites

This is an intensive, foundation course.  Participants with some prior years of experience working with different functional teams in an organisation delivering products and services will benefit more from the course. 

Participants also need to have a strong interest in product management concepts, managing product teams and product design processes/techniques. It is also highly relevant to Programme and Project managers looking to expanding their skills to product management.

NUS-ISS also offers a range of other basic courses in various aspects of product management for participants new to it.



What Will Be Covered

This course will cover:

1. What’s Product-Thinking and Why is it critical?  
a. What’s Product Management and common Product Management frameworks and methodologies
b. Roles in a Product-Thinking organisation - Product Manager, Product Owner, Project Manager
c. The benefits of using Product Thinking
d. The motivations and drivers

2. Study of Industries undergoing productisation. E.g. Public Sector, SME, MNC
a. Projects as a vehicle to deliver services, systems and products (the current construct – the characteristics (e.g. One-off, tailored to one customer, fixed end dates).
b. Productise Business as Usual (BAU) – operational services.
c. Challenges and mitigation measures in the productisation
d. Trends and emerging concepts

3. Useful Product-thinking concepts to adopt (part 1) 
a. Customer
b. Value, value added services
c. Agility
d. Bi-modal operations

Workshop 1 : Understand, identify, and analyse product-thinking opportunities in an organisation. 

Participants will be organised into breakout groups.  Each group will be provided with a traditional projectised scenario of a company’s current operations and challenges.   The group will identify areas where product thinking can be applied to and analyse and list the benefits/pros and risk/cons as justification for management buy-in.

4. Useful product-thinking concepts to adopt (part 2)
a. Road mapping
b. Internal/ external Marketing
c. Continuous delivery
d. Productisation processes

5. Digital, the lever to productization
a. How digital enables products 
b. The digital elements 
c. Platform based environments

6. Application of Product-Thinking to different types of organisations 
a. Public Sector Organisations – productise services to the public
b. Vendor, Systems Integrator – pick best features to build a product / change in setup and structure 
c. Internal IT department – e.g. Use of road mapping for upgrades and changes
d. Small and Medium enterprise/start-up – developing an idea into a product

Workshop 2 : Develop a product-thinking model for the different types of organisation and a possible operationalisation strategy. 

Participants will be divided into breakout groups and given a traditional projectised organization case scenario. They will work as a group to exercise the product thinking learned, remodel a new structure or design a new process to support product thinking.

Students will also submit an individual reflection of how the concepts can be applied to their organisation’s environment
 



Fees & Funding

Self-sponsored

International Participants

S'poreans and PRs 
(aged 21 and above)

SkillsFuture Mid-Career Enhanced Subsidy1 
(S’poreans aged 40 and above)

Workfare Training Support2
(S’poreans aged 35 and above, and earn ≤ $2,000 per month)

Full course fee

S$1800

S$1800

S$1800

S$1800

SSG grant

-

(S$1260)

(S$1260)

(S$1260)

Nett course fee

S$1800

S$540

S$540

S$540

7% GST on nett course fee

S$126

S$37.80

S$37.80

S$37.80

Total nett course fee payable, including GST

S$1926

S$577.80

S$577.80

S$577.80

Less additional funding if eligible under various schemes

-

-

(S$360)

(S$450)

Total nett course fee payable, including GST, after additional funding from the various funding schemes

S$1926

S$577.80

S$217.80

S$127.80


Singaporeans aged 25 and above can use their SkillsFuture Credit to pay for course fees, apart from government subsidies. For more information, click here.

Company-sponsored

International Participants

S'poreans and PRs 
(aged 21 and above)

SkillsFuture Mid-Career Enhanced Subsidy1 
(S’poreans aged 40 and above)

Workfare Training Support2
(S’poreans aged 35 and above, and earn ≤ $2,000 per month)

Enhanced Training Support for SMEs3

Notes

Full course fee

S$1800

S$1800

S$1800

S$1800

S$1800

SSG grant

-

(S$1260)

(S$1260)

(S$1260)

(S$1260)

Nett course fee

S$1800

S$540

S$540

S$540

S$540

7% GST on nett course fee

S$126

S$37.80

S$37.80

S$37.80

S$37.80

Total nett course fee payable, including GST

S$1926

S$577.80

S$577.80

S$577.80

S$577.80

Fee payable to NUS-ISS

Less additional funding if eligible under various schemes#
(company needs to submit training grant and claim via Skillsconnect)

-

-

(S$360)

(S$450)

(S$360)

Total nett course fee payable, including GST, after additional funding from the various funding schemes

-

-

S$217.80

S$127.80

S$217.80

Actual financial outlay by company

Various Funding Schemes

1Mid-Career Enhanced Subsidy

  • Singaporeans aged 40 and above may enjoy subsidies up to 90% of the course fees.


2
Workfare Training Support (WTS)

  • Singaporeans aged 35 and above (13 years and above for Persons With Disabilities) and earn not more than $2,000 per month, may enjoy subsidies up to 95% of the course fees.


3
Enhanced Training Support for SMEs (ETSS)

  • SME-sponsored employees (Singaporean Citizens and PRs) may enjoy subsidies up to 90% of the course fees. For more details, click on Enhanced Training Support for SMEs.


Course attendee is eligible for only one funding scheme.

#For company-sponsored participants, companies would need to pay upfront 30% of the course fee to NUS-ISS and submit a training grant application for the remaining eligible subsidies, and subsequently a claim in Skillsconnect. For details, please refer to Skillsconnect guide 4.1 & 5.1.

This course is aligned to the National Infocomm Competency Framework (NICF) and accredited by SSG. Absentee payroll and up to 70% SSG funding of the course fee is available for eligible participants (Singapore Citizens and Permanent Residents). Absentee payroll subsidy is available for eligible companies and companies on a short work week system will receive the absentee payroll subsidy based on their employees' current income. Please visit www.ssg.gov.sg for full details.




Certificate

Certificate of Completion

The ISS Certificate of Completion will be issued to participants who have attended at least 75% of the course.

WSQ Assessment
  • Participants will be assessed throughout the duration of the course.
  • Assessment Method :
  1. Group assessments
  2. Individual written assessment (open-book)
  • Passing Criteria –
  1. Group Assessment - Participants are to make active contribution to the group discussions and exercises, and achieve objectives in the workshops.
  2. Individual Assessment - Participants are to answer all questions accurately in the individual written assessment.

Upon passing the assessment, Statement of Attainment (SOAs) will be issued to certify that the participant has passed the following Competency Unit :

  •  IT-PMT-402S-1  Manage Product Lifecycle

Participants may need to attend additional coaching sessions and re-assessments if they do not pass the required competency units. ISS reserves the right not to disclose any information on the course assessment process.

 



Preparing for Your Course

NUS-ISS Course Registration Terms and Conditions

Find out more.

NUS-ISS and Learner’s Commitment and Responsibilities

Find out more.

WIFI Access

WIFI access will be made available. User ID and password will be provided in the participant’s kit.

Venue

Institute of Systems Science, NUS
25 Heng Mui Keng Terrace
Singapore 119615 

Click here for directions to NUS-ISS.

In the event of a change of venue, participants are advised to refer to the acceptance email sent one week prior to the commencement date.

Course Confirmation

All classes are subject to confirmation and ISS will send an acceptance email to participants one week prior to the commencement date. Confirmed registrants are to attend and complete all lectures, class exercises, workshops and assessments (where applicable). Additionally, all responses to feedbacks and surveys conducted by ISS and its partners must be submitted. All training and assessments will be delivered as described in the course webpage.

General Enquiry

Please feel free to write to isstraining@nus.edu.sg or call 6516 2093 if you have any enquiry or feedback.




Instructors

Ms. Felicitas SEAH

Principal Lecturer & Consultant, Product & Project Management Practice View Profile >

Ms. Silvia THOM

View Profile >

Course Resources

Develop your Career in the Following
Training Roadmap(s)

Please click on the discipline(s) to view the training roadmap of related courses to assess your training needs and goals.

Product & Project Management

Learn best practices to manage projects and be a certified Product Manager or Project Manager.

Read More

You Might be Interested in...

Related Courses

Product & Project Management

NICF- Strategic Product Manager™

This course provides the necessary knowledge, skills and tools to manage advanced products at technology and high-tech companies.

Product & Project Management

NICF- Digital Product Strategy

Equip product professionals with critical knowledge and skills to enable their transition to product strategist roles in digital product environment.

A+
A-
Scrolltop